I did not see any reasonable .22LR ammo.
Since I haven't reloaded in over 20 years, I would not know how to compare reloading supplies pricing, but I did see 3 or 4 booths with lots of powder and other supplies. I'm tempted to start reloading again just as a hobby.
I'm able to get all the .22LR ammo I need at Academy at good prices, so I refuse to pay over $60 per brick. I'm in an unusual situation in that I'm retired so that I can go by the stores any time I'm out. I don't rush to Academy three mornings per week like they tell me some people do. I just drop by when I'm out in their area and pick up a couple of boxes, or maybe a box of 325-500. Since I don't shoot over 300-400 rounds per week, I get all I need from Academy or maybe even Cabelas now and then.